With the pandemic outbreak of Coronavirus in more than 150 countries and territories, it is now not only a public health crisis but an economic one as well. Due to enforced social distancing, stay at home, lockdown, and curfews, how can a restaurant survive? Thus, it becomes very important for every restaurant to have a survival strategy when the world economy is hit hard.
The only chance to be still in operation on the other side of this catastrophe is to adapt. Yes, to survive restaurants need to ADAPT. This downturn does not differentiate scale, big or small, every restaurant will need to adapt. And how can you adapt and survive this downward spiral? The answer is by pivoting to a delivery business.
So, if you also are a restaurant owner who is worried about the current situation. It is time to switch to a profitable delivery business which is the future. We know it is easier said than done. But here are 5 steps that can help you in this transformation.
Address Your Staff
Reassure them that you are doing your best to support them. Make them understand that their roles may change but you will do everything to be in the business. Share your visions and plans with them so they are all on board.
Change The Roles and Responsibilities
If you don't have walk-in customers, you can change the roles of a server into a delivery role, or the cashier can manage all the online orders. Based on their skill set, you can discuss with them how they can perform the newly assigned role and what they would need to do. If they have any apprehensions, you can always explain to them how it would benefit them.
Safety Of The Staff
During this pandemic outbreak, take all the preventive measures to ensure the wellbeing and safety of your staff. You must provide your staff with sanitizers, handwash, masks, gloves, caps. The kitchen staff should wash their hands every hour and staff out for delivery should be aware of zero contact safe deliveries.
Reduce 3rd Party Commission
Food ordering apps like Zomato & Swiiggy charge extremely high commissions on each order. This means you have to share your profits with the 3rd party food aggregators. So, it is always a good idea to have your own customized mobile app that will let your customers order food online.
Have Your Own Brand App
Offering a subscription-based model, platforms like Uengage can develop your own customized brand app within 48 hours. Yes, up and ready!! You don't have to pay any hefty commissions to the 3rd party aggregators or enormously high software development costs to an age-old IT services company. So, all your sales and profits belong to you.
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