We live in a world that is so fast-paced and most of the time we are so caught up that we prefer doing everything, even completing our daily chores online. Thankfully, with a dramatic growth of internet usage and e-commerce in the last few years, mobile apps are available for each and every industry including food, clothes, shoes, baby products, beauty, skincare, cosmetics, medicines, and even grocery items. Yes, online grocery delivery is not an exceptional one.
Grocery apps are boon for everyone, making their life luxurious and easy than ever before. By using various grocery delivery apps one can easily have all the things delivered at their home without spending hours at the shopping marts.
Though online grocery delivery is an underpenetrated segment but it is also the fastest-growing online category. And, while many popular retail corporations like Amazon Pantry, BigBasket, Grofers are expanding their grocery delivery across cities, local shops and retailers are also leaving no stone unturned to go online and create their own virtual grocery delivery market. There are various features that contribute to the success of an online grocery shopping app. So, if you have decided to have your own grocery delivery app, make sure you have the below-mentioned features for the best customer experience.
Registration feature is critical since this is the first time the customer interacts with your brand online. So, make the registration feature simple, smooth, easy and user-friendly. Fortunately, we are living in a social media-dominated world, so, to simplify the sign-up process, you can include an option for registration via social media accounts. Other options can be through email id and mobile number. Remember, the quicker and easier it is for the user to register to your app, the quicker they can get to placing the order.
Upload Grocery List
If you are offering your customers the convenience to order and get things delivered at their doorstep, you have to provide them with ease of everything. By adding a nifty little feature that allows customers to upload their own shopping list will not only significantly simplify the shopping experience, but would also distinguish your app making it more popular.
Easy To Use Cart
Make it easier to add products to the cart so that the customer doesn’t lose interest in shopping or end up wasting their time. Adding an ‘add to cart’ feature not only allows customers to add products to their carts instantly but also extends the shopping experience and allowing them to add more items to their purchase. They are indirectly encouraged to browse more products with one-click add to cart functionality. Your app should also provide all the necessary information needed for the user during the check out process on the cart screen itself.
Text-Based List Of Items
Your app should be easy to use and intuitive. Adding a feature like a text-based list of items allows users to easily add products to their lists using text. This helps save time and create a list even quicker, whilst doing something like traveling in a cab, or waiting at the salon. This also allows customers to take their grocery list wherever they go — no pen or paper required.
The real-time tracking is a must-have feature in the grocery app. With the real-time tracking feature, the customers will know the whereabouts of their orders and the estimated arrival time of delivery. Using this functionality, customers can easily take follow-ups and track their orders from the time it is placed to all the way at their door. This also builds the trust of customers upon your brand and ensures the return of regular customers.
So, if you still have any doubts about whether to develop an app for your grocery business or not or where do you start? The answer is a resounding yes! Subscription-based platforms like Uengage help you understand how people use mobile technology while shopping and offers the most successful approach by developing a personalized app for your shop within your budget.
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